questionText: To ask the Minister for the Cabinet Office, with reference to the Freedom of Information response by the Cabinet Office, Ref: FOI2025/18068, of 5 December 2025, if he will publish the Guidance for Influencer Marketing.
answerText: Influencers have proven to be effective in reaching audiences that traditional marketing channels find hard to reach. Influencer work is supported primarily via the agencies OmniGov and Pablo Unlimited via the Campaign Solutions 2 framework, detailed at t...
heading: Government Communication Service: Marketing