questionText: To ask the Secretary of State for Business and Trade, with reference to the Government public awareness campaign entitled Millions got a pay rise, what is the total budget for the communications campaign, and over what period; what communications channels have been used; what external agencies have been contracted; and what was the process by which the communications campaign was signed off under communications spending controls.
answerText: The 2025 National Minimum Wage and National Living Wage campaign ran from 1 April to 31 May 2025 with a total budget of £650,000. The objective was to ensure workers understood their new pay entitlement to prevent underpayment. The agencies Pablo Unlimite...
heading: Living Wage and Minimum Wage: Publicity