questionText: To ask the Secretary of State for Transport, what external agencies or consultants her Department or its arm’s-length bodies have commissioned to design the branding, logo and visual identity for Great British Rail; whether those contracts were subject to open competitive tender; how many bids were received; and what assessment she has made of value for money in awarding those contracts.
answerText: The brand unveiled on 9 December 2025 was developed in-house by staff at the Department for Transport with support from a livery design specialist who works for a train operator in public ownership. This approach was chosen to ensure good value for money ...
heading: Great British Railways: Marketing